Celeritive Names New Representatives

November 17, 2010

Celeritive Technologies, Inc. has named LCR Sales Associates Inc., of Victor, New York, as a manufacturer's representative for the toolpath engine VoluMill™ in Ontario, upstate New York, and Pennsylvania.

David Group Manufacturers Network of Plymouth, Mich., will also sell the product in Ontario, as well as Michigan, and northern Ohio.

VoluMill is a software program that can increase machine capacity utilization and reduce tooling, power consumption, waste, and coolant costs by new toolpath-generation techniques.

LCR Sales, with annual revenues of more than U.S.$2 million, services 12 industrial goods distributors who supply cutting tools, coolants, and other necessities to hundreds of local manufacturers.

"VoluMill is an innovative, affordable software program that is the type of solution I look for, and I'm always looking for the opportunity to offer my customers products that improve their competitiveness," said LCR Sales President and Owner Lou Rossetti.

The David Group services more than 30 industrial goods distributors who supply cutting tools, abrasives, toolholders, and workholding equipment to hundreds of local manufacturers.

David Houchins, owner of David Group since 2000, says he decided to add this product to the company's product line because "a lot of companies in my territory need to increase productivity at a very low cost the way VoluMill does."